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Client Communication Templates

Updated over 8 months ago

Objective

To establish a standardized process for managing client communication templates and notifications related to various loan scenarios, ensuring clarity, consistency, and efficiency in client interactions.

Key Steps

  1. Access Communication Templates

    • Log into the client management system.

    • Navigate to the 'Communication Templates' section.

  2. Select Template Type

    • Identify the type of deal for which you need to send an invitation (e.g., purchase deal, refinance deal, or home proceeds estimate).

    • Choose the appropriate template for the selected deal type.

  3. Customize the Invitation Email

    • Click on the template you wish to edit.

    • Personalize the email by inserting the client’s first name at the designated spot.

    • Review and modify the email content as necessary to reflect your communication style while maintaining the core message.

    • Note: The subject line is fixed and cannot be modified.

  4. Save Changes

    • After editing, ensure to save the changes to the template.

  5. Send Invitations

    • When sending out invitations, ensure each client receives an individual email addressed to them.

    • Optionally, add personalized messages for individual clients (e.g., referencing previous meetings).

  6. Manage Notifications

    • When changes are made to a loan scenario, promptly notify the client.

    • Use the predefined notification templates for:

      • New loan scenario created

      • Loan scenario updated

      • New video notification

      • Pre-approval letter available

      • Loan comparison updated

      • New loan comparison created

    • Ensure notifications are sent via both email and text message for maximum visibility.

  7. Follow Up

    • After sending notifications, monitor client responses and be prepared to assist with any questions or further information requests.

Cautionary Notes

  • Ensure that all client communications are professional and free of errors. Double-check for spelling and grammatical mistakes before sending.

  • Be aware of the fixed nature of subject lines in email templates; do not attempt to change them as it may cause confusion.

Tips for Efficiency

  • Utilize the template customization feature to save time on repetitive communications.

  • Set reminders to notify clients promptly after making changes to their loan scenarios to maintain engagement.

  • Regularly review and update templates to ensure they reflect current practices and client expectations.

  • Consider creating a checklist for each step to ensure that no detail is overlooked during the communication process.

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